Building a Thriving Tribe with Jason Skeesick: Tips for Success

Armed with an innate passion for helping others and an undying entrepreneurial spirit, Jason Skeesick forged ahead to launch his own business - Clover - and help entrepreneurs build their dreams from the ground up. Little did he know his story was just beginning, with an unexpected twist that would transform the lives of countless entrepreneurs.

"Don't turn the volume up until you have undeniable clarity of what the lyrics are."

My special guest is Jason Skeesick

Jason Skeesick, an entrepreneurial evangelist with a passion for helping businesses establish strong foundations, will be joining Tracy Wilson on the unlocked show. With a background in finance, experience as a commercial banker, and over twelve years of owning his own large CrossFit Gym, Jason brings a wealth of knowledge to the table. He's also served in the army and is a dedicated father. As the host of the Spear and Clover podcast, Jason highlights renegade entrepreneurs who have beaten the odds to follow their passions. Join Tracy and Jason as they discuss the importance of establishing core values and a strong organizational foundation for lasting success.

This is Jason Skeesick's story:

Jason Skeesick always had a knack for helping others and sharing his passions, but it wasn't until he tapped into his innate entrepreneurial spirit that he truly found his calling. A turning point came when he discovered the power of fitness and began coaching at his local gym. The impact he had on others' lives was undeniable, and when the opportunity to coach entrepreneurs presented itself, Jason eagerly accepted. From there, he dove headfirst into coaching within various industries, eventually launching his own business, Clover, to help even more entrepreneurs succeed. With a focus on cultivating strong core values and organizational foundations, Jason is passionate about helping businesses reach their full potential and create lasting change.

In this episode, you will be able to:

• Cultivate a robust entrepreneurial tribe to propel success and strengthen support networks.
• Lay the groundwork for a firm organizational foundation by establishing essential core values.
• Achieve crystal-clear comprehension of your business vision and mission for unwavering focus.
• Master the delicate balance between work, family, and personal life for a well-rounded existence.
• Harness the power of positivity, gratitude, and groundedness to energize and enrich your entrepreneurial journey.

Building Your Tribe

In order to achieve long-term success and fulfillment, entrepreneurs must surround themselves with like-minded individuals who support and believe in their vision. By carefully curating a tribe of people who share similar values, goals, and aspirations, entrepreneurs create a positive and nurturing environment that encourages growth and development. Developing and maintaining these relationships requires dedication and effort, but the benefits can be immense when a tribe shares in the challenges and successes together. During the conversation with Jason Skeesick, he emphasized the importance of building a tribe that shares in the entrepreneur's vision and supports their mission. He suggested being selective and deliberate when choosing people to be part of this inner circle, ensuring they share the same guiding values. Jason also pointed out the responsibility entrepreneurs have to assist others on their journey and to cultivate a supportive, collaborative environment that truly embodies the spirit of their shared mission.

The resources mentioned in this episode are:

• Listen to the Spear and Clover podcast to gain insights from renegade entrepreneurs who have beaten the odds and followed their passions.
• Engage with a mentor or coach to help you navigate the challenges of entrepreneurship and gain wisdom from multiple perspectives.
• Evaluate your passions and interests to determine if there's an entrepreneurial opportunity that aligns with your skills and values.
• Utilize podcasts and audiobooks as a way to gain knowledge and wisdom in various areas of life, including business and personal development.
• Practice juggling work, family, and life by building a strong tribe and community around you.
• Reflect on your own experiences and how they can be used to help others achieve success in their own lives.
• Embrace the concept of sweeping the shed as demonstrated by the All Blacks, learning to take responsibility and show up as a unit in your own entrepreneurial journey.

Timestamped summary of this episode:

00:01:04 - Welcome, 

Tracy welcomes the audience back to the Unlocked Show and introduces the guest, Jason Skeesick.

00:03:11 - Jason's Journey to Coaching, 

Jason shares his journey from being a hobbyist to coaching entrepreneurs, after realizing that he enjoys helping people achieve their goals. He highlights that coaching has given him more energy and wisdom than he ever had before.

00:04:28 - Building Your Tribe, 

Tracy and Jason discuss the importance of building a tribe and understanding them at a deep level to become a successful entrepreneur. They emphasize the importance of taking responsibility for helping people along their journeys.

00:07:30 - Coaching and Mentoring Others, 

Jason emphasizes that coaching and mentoring others gives him an adrenaline rush when he sees them succeed. He believes that teaching something from different angles enables him to gain more wisdom, which ultimately helps his own progress.

00:10:43 - Serving Others and Entrepreneurship, 

Tracy and Jason discuss the connection between serving others and entrepreneurship and how it fuels them to keep going. They conclude that being a people pleaser can be a strength in entrepreneurship, as it provides the momentum and fuel to keep driving forward.

00:13:45 - The Path to Coaching, 

Jason Skeesick shares his journey to coaching entrepreneurs after joining a company focused on fulfillment. He decided to focus on becoming a dad and supporting his wife before building his coaching business. With undeniable clarity of his vision, he found it easier to sell, evangelize, and coach something he created from the ground up.

00:15:49 - Entrepreneurial Evangelism, 

Tracy Wilson asks Jason about his branding as an entrepreneurial evangelist. Jason explains that he is a maven who is evangelical when he finds something that has changed his life for the better. He shares his passion for sharing things that have improved his life, including CrossFit, Jiu-Jitsu, podcasting, snowboarding, and hammock camping.

00:17:21 - The Dynasty Organization, 

Jason talks about his concept of the Dynasty organization, which is built on rock-solid foundations of core values, mission, goal setting, and community building. He compares these organizations to the All Blacks, Yankees, Boston Red Sox, Cubs, and other organizations that are not reliant on a coach or player, but on shared ethics and frameworks.

00:19:47 - The Importance of Clarity, 

Tracy and Jason discuss the importance of clarity when building a business. Jason advises entrepreneurs to find one person who has one massive problem that they can solve, and to stop thinking from their side of the fence. Instead, they should think from the customer's side and focus on the benefits they can provide, rather than their features.

00:23:39 - Identifying Massive Problems, 

Jason explains that the best massive problems are bleeding neck problems, such as losing money, deteriorating health, or falling relationships. Entrepreneurs should focus on solving these problems, which people are walking around begging the universe to provide a solution for. By providing a solution, they can sell every single time.

00:26:36 - The importance of a valuable solution, 

Jason explains that a valuable solution is essential in entrepreneurship. He notes that if your solution isn't valuable, you need to figure that out soon and make it more valuable. 

00:27:07 - The foundational level, 

Jason emphasizes the importance of the foundational level in entrepreneurship. He lists four things that entrepreneurs should understand, including their business goals, core values, target market, and offer. 

00:28:41 - Understanding the avatar, 

Jason stresses the importance of understanding one's avatar and compiling an all-star offer that anyone fitting that avatar would say yes to. He notes that this leads to a win-win situation and allows for easier scaling and growth. 

00:29:32 - The importance of core values, 

Jason talks about the importance of core values and how they can help entrepreneurs find the right employees and clients. He discusses his process for discovering his own core values and how they guide his decision-making. 

00:35:14 - Core values and culture, 

Tracy and Jason discuss the importance of core values in creating a strong organizational culture. They use the All Blacks rugby team as an example of a team that has been successful for decades because of its strong core values and culture.

00:39:40 - Embracing Vulnerability and Listening to Feedback, 

Jason stresses the importance of sharing your vision with others while being able to set aside your ego and listen to feedback. He also talks about his own struggles in developing his business and how he had to step outside his comfort zone to listen to others.

00:42:30 - Slowing Down and Finding Quiet Time, 

Jason talks about the importance of slowing down and finding quiet time to recharge and recalibrate your ideas. He shares his experience of going to a float tank and chanting to himself to find clarity for his business.

00:45:30 - Working with Your Significant Other, 

Jason shares his advice on working with your significant other, whether they are a full back or a cheerleader type of supporter. He emphasizes the importance of viewing your relationship with your spouse as infinite and treating all employees on the same timeline.

00:49:27 - Dynasty Builders Coaching Programs, 

Jason invites entrepreneurs to join his free Facebook group, Dynasty Builders, to learn how to grow their business without paying a dollar. He then selects clients from this group to work with in his coaching programs, which help entrepreneurs build a dynasty organization and achieve success.

00:52:57 - Wrapping up the conversation, 

Tracy asks Jason if he has anything to add before finishing the podcast. Jason expresses his admiration for Tracy, acknowledges the amazing audience, and encourages them to subscribe and share the episode.

00:53:35 - Enjoying the Outdoors, 

Tracy talks about her love for camping and getting out into nature. She encourages listeners to do the same and enjoy time with their families during the upcoming long weekends.

00:53:50 - Living Life Unlocked, 

Tracy reminds listeners to go and live their lives unlocked because there is no other way. She encourages them to embrace life and its challenges.

00:53:57 - Wrapping Up, 

Tracy bids farewell to her audience and reminds them to tune in next week. She ends by saying goodbye for now and encourages her listeners to live life to the fullest.

00:53:08 - Tracy's Rockstar Guest, 

Jason praises Tracy's sharpness and presence throughout the conversation. He acknowledges her as a total rockstar and expresses his love for her.

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